You Don’t Have to Be Perfect to Start


You have 100’s of ideas swirling in your mind—ideas that could transform your business and impact lives.

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But how many of them are still just thoughts?

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Many ambitious entrepreneurs remain comfortable in what I call:

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Perfection Paralysis.

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You outline a workshop, design a logo, tweak an offer—yet, nothing gets launched. Instead, it gathers digital dust while you keep yourself “busy” with other tasks, convincing yourself you’re just waiting for the “right moment.”

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You become fixated on every fine detail of [insert your idea] being perfect, and so you put off launching it.

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Sound familiar?

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I've definitely been here.

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The harsh truth is:

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Perfectionism is just procrastination in disguise.

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The key to progress is action.

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Your first draft of anything isn’t meant to be perfect. It’s a starting point. Once you have something in front of you, your audience, and potential clients, you have something more tangible to work with.

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It’s no longer an idea in your mind — it’s a seed, planted into fertile soil, ready to be tended to.

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Even if an idea doesn’t work out, you can repurpose the elements — just like in nature, where nothing is wasted.

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What decomposes becomes fertile ground for something new.

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The realisation that striving for perfection was hindering my progress hit me hard at the end of 2024 during a reflection session.

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From here, I set myself a bold (and kinda scary) intention to carry into 2025:

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Close the gap between idea and action.

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I realised that I had 100’s of ideas that I had never breathed life into.

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Not every idea was great, but some had real potential. And, thankfully I have them captured.

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If I had prioritised progress over perfection, I would’ve gained invaluable lessons that would shape my business today.

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When feeling the hesitation to step into creation mode, this is a reframe I remind myself of:

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  • 1 idea = multiple ways to share — experiment boldly
  • Creation = feedback = growth — iterate and improve
  • Be a student — embrace the process and learn as you go

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What ideas do you want to breathe life into this year?

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The Paradox Of Being Intentional

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Setting the intention at the beginning of the year to close the gap from idea to action has opened my mind to see more possibilities to take action.

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While I’m glad this is the case, this week, I’ve found myself overloaded with ideas and information, which has felt mentally draining.

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One of the ways I swiftly put my intention into action was by launching my first workshop of the year:

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​"The Art Of Purposeful Pricing."​

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(Doors close on Saturday, 15th February)

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I’ve also been attending a course at a local Buddhist centre, exploring the topic of money and abundance every Wednesday. It’s a joy to connect with people in real life instead of from behind a screen whilst exploring a topic which is often uncomfortable for many to speak about.

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I’m doing all of this while working my 9 to 5 as a Membership Manager and navigating other areas of my life and business.

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Now and then, I have these periods where I feel like I’m on a long-haul plane journey to my desired destination (ideally somewhere hot with a beach), and I’m experiencing moments of turbulence.

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There is no announcement though.

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It's just straight up dips and bumps as I buckle up for however long I need to.

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The thing is… I’m the pilot of this plane.

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And you are the pilot of your plane too.

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I know that these turbulent moments occur to build us rather than break us — if we are resourced well to move through them.

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Turbulence is inevitable, but as pilots of our own lives, our job isn’t to avoid it—it’s to navigate through it with the right tools.

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Where are you flying your business this year?

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Are you waiting for a co-pilot to take over—or are you stepping up to fly your business where you want it to go?

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Whenever I feel like my days and weeks are bumpy, I turn to the most accessible tools I have: a pen and paper.

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Our minds are not meant to hold too much information.

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I’ve found that writing down any ideas that come to mind as quickly as possible (digitally or by hand) is the best way to give your ideas some breathing room.

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Try it.

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Have a pen and paper readily available, or create a page (Notion, Google Docs, Apple Notes) on your phone to capture ideas quickly.

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Then, create space to sit down with the ideas and expand on them further.

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I'm sure you'll be surprised by what else emerges from just a small idea.

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Amidst the slight turbulence of this week, there is one idea that is currently lighting me up.

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I intend to launch a free challenge.

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Here are the early stage details:

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A challenge for ambitious entrepreneurs who want to start hosting workshops as part of their business model.

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What will you learn?

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  • My system to move with speed and intention from idea to (potential) income by hosting workshops on any topic
  • How to use the power of AI as a creative companion to brainstorm ideas
  • Insight into how I set up seamless digital automations for an easy buyer's journey
  • How to test your ideas and cultivate interest in your workshop

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I have a few name ideas for this challenge.

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I’d love to know which name resonates the most? (reply to this email with your chosen number)

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  1. From Idea to Income: The Workshop Challenge
  2. Fast-Track Your Workshop: From Concept to Cash
  3. Monetise Your Ideas: The Workshop Way
  4. The Winning Workshop Formula

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If you’re ready to bring your ideas to life — hit the button below to be added to the waitlist. You'll be the first to get details before doors open.

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As always, thank you for reading.

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Have a great week!

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Coach Mike

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Whenever you're ready to lock arms, get personalised support and level up without burning yourself out — here's how I can help:

  • Somatic Shift Session — a 90-minute call to focus on a key issue that’s holding you back from experiencing the business and life you deeply desire. Learn more and book here.​
  • Build & Become — my 1:1 signature coaching & guidance container for ambitious entrepreneurs who desire to build a life and business of freedom, financial abundance and fulfilment but are struggling with the mental barriers in the way of making this reality. I have 3 spaces currently available for long-term partnerships. Keen to learn more? Book a no-pressure connection call here​